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Which Comes First?


I always felt that our people came first
Some of the business schools regarded
that as a conundrum. They would say; “Which
comes first, your people, your customers
or your shareholders?” And I would say, “It’s
not a conundrum. Your people come first.
And if you treat them right, they’ll treat
the customers right, and the customers will
will come back. And that will make the
shareholders happy.”
— Herb Kelleher.


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